NYABF IDENTITY DESIGN
[BRANDING DESIGN] [2022]
The New York Art Book Fair (NYABF) visual identity design encompasses digital elements such as social media post ideas and a website prototype, in addition to printed ephemera design including a 5.5x8.5” flyer, an 18x24” poster, and a 5.5x7.5” informative pamphlet. This design concept aims to establish a clean and distinctive identity for the exhibition, characterized by bold typography, which enables viewers to easily recognize the event.